On the Balance Sheet as Earthquake Kit
Here in California, many of us maintain earthquake kits to provide us with food, water, medical supplies and other necessities (like coffee!) to ensure our survival after a major quake. A strong balance sheet can be a company's survival kit after a credit earthquake. In good times (or even bad times that do not include a complete credit freeze), good companies can find capital at reasonable terms. In horrific times such as the present, even great companies struggle to secure capital. 2010 bonds for Wrigley (now part of Mars, Inc.), which is not struggling for capital, yield nearly 10% today!
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0 comments - Posted by Dean Zatkowsky at 9:30 AM

